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Southeast Creative Summit

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Live Training and Live Networking, They Build Trust for your Career

I’m fortunate that I get the opportunity to speak in front of many groups and recently that’s been more high school and college students. No matter what the discussion is about, we always spent a lot of time talking jobs and networking. Because we’re all so digitally connected it should be easier to network, at least that’s what they think. Twitter, Facebook, Forums like these on the Cow and Google Hangouts, that’s all you need to build a reputation.

Not really. Folks hire who they trust. We trust who we meet. We trust those who have met you. A college student the other day said, “So not necessarily the most talented person for the job will get the job?” I said no, the person who gets the job is the person we feel most comfortable with. He said, “That’s not fair.” Absolutely correct. It’s not fair in the least.

When you think about this industry, who is hired depends a LOT on how you fit in. Most companies, like my own, are pretty small. In my case just six full time people. So I have to consider how you and your personality fits in with those around you so as not to upset the balance. One bad apple in the mix and that could bring the entire company down. Yeah, you need skills to get a job, but more importantly, you need to ensure to your employer you’re going to fit in with the company “vibe.” Might be corporate, might be laid back, might be punk, whatever it is, your skill set AND your personality / attitude will determine your employment and career path.

There’s no other way to build up your reputation and skill set than to get out and meet people. People ask me all the time how I got to know so many major folks in the industry. It started out by giving a lot of helpful advice on the Cow Forums. Then I started going to NAB each year and many of the companies who liked what I was writing sought me out. Then I started seeking out others that I really enjoyed on the Cow and other forums I read. Within my own town here, I attended User Group meetings, some after hours events and so. Not even necessarily in my industry, sometimes just Chamber of Commerce type events because you just never know who you’re going to meet. And I was just myself at every event, greet everyone with a smile and a handshake and show genuine interest in what they had to say. In other words, just being a nice guy.

When my company started in 2001 I had built up a tremendous network of folks in the local area who referred me for work, referred me for technical support and set up issues and a whole myriad of things. Just because I treat folks well and am always here to help. But I got out there and still get out there as often as I can to get in front of people.

That was the whole reason I wanted to get an Atlanta User Group up and running so badly. To create a place for creatives to share some knowledge and more importantly, share business cards and conversation so you can get to know each other. Personal relationships lead to referrals which can lead to working on one of the largest blockbuster films in 2013/2014 as the 2nd Assistant Editor. True story and it happened because two folks met at an Atlanta Cutters monthly meeting. If they don’t both get out of the house, introduce themselves and share business cards a major career opportunity is missed.

I’m very passionate about folks getting out from behind avatars, putting down the mobile device and actually congregating together to discuss this craft that we all love so much. Honestly live training even trumps networking events. While the instructor has a set outline to walk through, inevitably the conversation turns to “What If?” or “Have you Thought About…..” and those tend to lead to some of the most incredible creative discussions. I learn more from those questions than anything else. Sure you can try to ask something like that on a chat forum or hangout, but you’re competing with folks who can type faster than you. Dialogue, human dialogue, will get you more jobs than one liners during a digital chat. You bond with the folks around you, share business cards and when the need arises, you just might call each other for work. Has happened to me on multiple occasions both as a student or the instructor. We’re in the room together, we can get a gauge on personalities, what the person is really like and whether you’d actually recommend each other for work.

That just doesn’t happen via avatars. How many times have folks accused you of being “mean” or “angry” when in reality you thought you were being funny. Your voice made it sound funny but the words on the screen just didn’t translate. That generally doesn’t happen when you’re together. I see your face, I hear the inflection in your voice, I hear the delivery of the words and there’s little chance for confusion. There’s also a great opportunity to take the conversation in different directions than it would if we were just talking digitally. We don’t have to wait on that typing delay for a response.

That’s why I’m so proud to be associated with my Atlanta Cutters brethren and being part of a creative event that I don’t think has ever been done. I look around and I see training events that are either uninteresting, overpriced for what they are, or look interesting but cater to “elite” and have very elite prices to boot. I’m all for bettering myself in the creative field and meeting interesting artists but I’m not going to blow multiple mortgage payments to do it. We just decided it’s time to put on a training event that’s both worthwhile of your time and reasonably priced. The Atlanta Cutters are non-profit so we’re just about breaking even.

Through all of this live networking those of us in the Cutters have done through the years, we literally had a huge group of friends to call on and participate. Now you have a chance to not only take workshops and meet these guys, but to hang after hours, go to dinner, have lunch, sit around the bar, whatever. Then throw in all the creatives around you and in one weekend you’ll make more connections that you would probably make in a year via social media. You see it’s not just about the actual people you meet directly. Those people will then turn around and introduce you to even more folks, just like you’ll do the same for them. Again, it’s the trust factor. I met you, I understand who you are and what you’re about, I like what I see, I’ll pass your name along to other folks. I have met SO many people incredible folks like Scott Simmons, Al Mooney, Robbie Carman, Pat Inhofer and Jesse Averna. Folks who were introduced to me by other people in my networks. People like Shane Ross and Jerry Hofmann whom I was introduced to originally on Creative Cow forums I then became good friends with by meeting up at NAB. It’s that personal connection that makes all the difference.

It’s so much different than getting an email, a Twitter DM or even a phone call. Nothing takes the place of live, face to face communication and networking. That’s why the Los Angeles Creative Production User Group, the Boston Creative Production User Group and the San Francisco Cutters, who graciously let us borrow the Cutters name, are such inspirations to the rest of us. They have created communities and ecosystems that help locals meet other locals and in turn share knowledge and connections. We originally planned to stage a Supermeet Atlanta but those guys are so incredibly busy we just couldn’t make it work, so we came up with our own version, the Atlanta Creative Ball which mixes a bit of the Media Motion Ball and the Supermeet together. Yet another tremendous way for creatives to network with other creatives and have the opportunity to win some really cool prizes like a Blackmagic Cinema Camera. Parties are yet another great way to get out there and meet folks.

So going all the way back to that college student. Life is not fair when it comes to the creative industry. You have to make your own luck, you have to make connections and you have to make a LOT of connections. Only takes one or two to really kick your career into high gear, but getting to that right one can sometimes take a while. So take advantage of any live networking and training opportunities in your local area. Gain some knowledge and get connections. Show people who you really are. That’s how I landed my dream gig on “Good Eats.” Started out by responding to a call for assistance on one of the Cow forums. The person I met liked me, my attitude and my talents. Turned out he was the DP for Good Eats. Because he met me, he felt comfortable introducing me to Alton Brown to discuss a concept he had. That led to 5 incredible years working for one of the most talented folks in all of television. Answering his questions on a forum would have solved his problems. Meeting him in person took my career into an amazing direction.

If you’re in the Southeast, I encourage you to at least attend the Atlanta Creative Ball, Oct. 26 in Atlanta, which is NOT a formal event. It’s a party with a full dinner, drinks (cash bar), Ron & Kathlyn who founded this Creative Cow, Keynote by Filmmakers the Diamond Brothers and the Raffle worth almost $30,000. $75 with code ATLBall2013 http://www.atlantacreativeball.com/ http://www.atlantacreativeball.com/raffle/

The Southeast Creative Summit is just an amazing three days of all things creative, Oct. 25-27, for $449 with the code creativecow2013. Or you can attend a Single Day for $149 (Friday or Saturday). Your chance to hang with Oscar, Emmy and Peabody award winners and other creatives just like you. http://www.southeastcreativesummit.com/

Both events are just tailored made to get you in front of other folks and get your network growing. Heck come to Ball and we can get your equipment list growing!


Posted by: walter biscardi on Oct 14, 2013 at 6:13:29 pmComments (4) Southeast Creative Summit, Networking

Can't get to the Supermeets? Come to Atlanta October 26th for the Creative Ball!

So you say you can’t make it out to Las Vegas, Amsterdam or San Francisco for the annual Supermeets? Well the Atlanta Creative Ball is bringing that awesome Raffle and Party experience to the Southeast! This is going to be one heck of a party for creative professionals get to cut loose, swap knowledge and war stories and have a chance at some awesome prizes.

On Saturday night, October 26th, we invite you to come enjoy Dinner, Drinks, Networking with your fellow Creatives, Meet up with folks from Blackmagic Design, AJA Video Systems, Adobe, Avid, Autodesk, Mocha, Screenlight, Axle and a whole lot more. Oh and you just might win something in one of the largest creative raffles we’ve ever had in this city!

This is a party y’all. You just come as you are and we’ll supply the fun. Seriously, this is NOT a formal event, it’s a just a good old fashioned fun time.

You need a new camera? A reference monitor? Editing software? VFX software? Collaboration tools? We got all that and more in the Raffle! Everyone gets an equal shot at a prize from nearly $30,000 worth of technology, so you just might walk home a winner! Seriously you need to SEE this raffle! http://www.atlantacreativeball.com/raffle/

We welcome our very special guests, Ron & Kathlyn Lindeboom, the Founders of the Creative Cow! If you’ve searched for information about anything creative for the past 12 years or so, you’ve probably found an answer on CreativeCow.net

We welcome our Keynote Presenters Josh and Jason Diamond, presented by Blackmagic Design. The Diamond Brothers are filmmakers from New York whose work is varied and wide ranging. Many know them as the “Share It Maybe?” directors with the iconic Cookie Monster from Sesame Street.

Just for good measure, here's a code good for $10 off admission! ATLBall2013. Sheraton Atlanta Hotel, Courtland Street. 6:30 - 10:30pm.
http://atlantacreativeball.eventbrite.com/

I'll be there ready to have some fun. Hope to see you there too!

Walter


Posted by: walter biscardi on Oct 10, 2013 at 10:29:23 am Southeast Creative Summit, Atlanta Creative Ball

Why Live Training Still Matters in the Internet Age

Never has so much information been so easily available to so many than today. Right here on this very site are literally MILLIONS of tidbits of information, nuggets of knowledge and full blown training products ready at a moment's notice. For the bulk of what we need to know in this industry, this information is invaluable. Especially when we're getting started with a new tool, knowing how and which buttons to push is the information we need to get us past "launch this tool."

But when it comes to the creative side of the industry, well that's better served in a communal setting. Sure there's things like Google Hangout, but there's nothing like being in the same room, the same space with other like minded individuals to bounce ideas back and forth. It's more organic and yields better results when you're actually face to face looking at the same screen, the same document, listening to the same audio.

I know when I work alone in an edit suite for too long, I lose a sense of "just how good is this thing." I love the collaboration of bringing in another editor or 2 or 3 or more and saying "look at this" and just hit play on the keyboard. No introduction, no anything, just "look at this." As soon as playback is over it turns into a natural discussion that covers everything from the sound to picture to text to graphics and whatever else was, or was not, on the screen. We always need that extra set of eyes and I find it most collaborative when all those eyes are in the same room bouncing ideas and looking at the same thing.

It's the same when it comes to creative training. Put 20 people in a room discussing green screen lighting for a while and you're going to end up with one heck of a discussion. Not just 20 avatars sharing text, but physically in a room where you can actually get up, move the lights around, move the cameras around, try techniques, share knowledge and so on. Now put 400 creatives in one location going all manner of workshops covering a wide range of topics and suddenly you have a HUGE knowledge bank all sharing and bouncing ideas in person, in realtime. Beyond the workshops there are the early morning coffee and breakfasts, the lunches, the evening dinners all which will lead to knowledge sharing. I see this every single year at NAB and it's one of the things I really love about that event. We just basically talk shop non-stop for four days and it's incredible how much knowledge you walk away with in that short of time.

This love of personal collaboration is one of the reasons I helped start the Atlanta Cutters User Group two years ago and why I was so excited when we came up with the idea for the Southeast Creative Summit. Yeah it's fun to converse via Twitter, Forums and Google+ but it's so much better to actually shake hands and swap stories. Of course when we started this concept, I never dreamed we have an Academy Award winner, Emmy winners, Peabody winners and more leading the workshops at the Summit, but it has happened. So not only do we get to hang out with each other at the workshops, the coffee shop, at dinner, but we get face to face time with some absolutely amazing industry icons.

Sure it's convenient to just be an avatar and hang out virtually with folks, but man it's so much better to hang with real people. So get off the couch, come out from behind your computer and get out there. Network with REAL people. Shake some REAL hands. Get to know the people in your neighborhood and around the block. If you own a company, in many states, like here in Georgia, you can get tax write-offs for sending your folks to seminars and workshops.

May I humbly suggest you start at the Southeast Creative Summit? October 25-27 here in Atlanta and only $495 for all three days with the code creativecow2013. Well actually it's only $449 with that code through Saturday night, Sept. 28th. http://www.southeastcreativesummit.com/

May I also humbly suggest the Atlanta Creative Ball on October 26th with a raffle over $26,000 and counting. You can meet the Founders of CreativeCow.net, Ron and Kathlyn Lindeboom and meet our Keynote Presenters Josh and Jason Diamond. http://www.atlantacreativeball.com/


Posted by: walter biscardi on Sep 26, 2013 at 2:44:20 pm Southeast Creative Summit, Training

"Certificates of Completion" will be available for the Southeast Creative Summit

We received an inquiry today from a corporate client asking if Certificates of Completion for the Southeast Creative Summit would be available for Attendees so that employees would receive re-imbursement for their expenses at the event. While some companies will pay outright for their employees to attend a workshop event, others have the employees pay out of pocket and then re-imburse the employee upon receipt of a completion document or certificate.

The answers is absolutely we will have a Southeast Creative Summit Certificate of Completion available for those who require them for re-imbursement and anyone else who would like to have one for their files.

Great question and if you have any more, please contact us at info at atlantacutters.com


Posted by: walter biscardi on Sep 9, 2013 at 2:48:20 pm Southeast Creative Summit, Training

Aerial Photography Workshops announced for Southeast Creative Summit

As previously announced, Yonder Blue Films will be leading two workshops at the Southeast Creative Summit and these are a MUST attend for anyone who is considering adding aerial photography to their arsenal. There is a LOT you need to know, both legally and creatively, before you take the plunge into this emerging field of production.

An Introduction to Aerial Photography
This workshop is a MUST for anyone considering aerial photography. Ben and Will have been flying for over a year and they will introduce you first and foremost to the the rules & laws of flying which is one of the most confusing aspects of aerial photography. From there they will get into the gear & variations in flying machines. In other words, you’ll know what you need to know BEFORE you get into aerial photography.

Aerial Photography 101
Yonder Blue Films has been all over the country shooting with their quad rotor unit. Will & Ben will offer tips and tricks for flying and shooting. What you should and should not do. If it can be arranged in the hotel, we’ll do a demo flight at the end of the workshop.

You can view Yonder Blue Films incredible work on their website: http://www.yonderbluefilms.com/

The Southeast Creative Summit runs October 25-27 in Atlanta, GA with 56 workshop sessions covering all aspects of Production and Post. http://www.southeastcreativesummit.com/ Early Bird Tickets are only $495 with the code creativecow2013 but those sales will end on Sept. 25th.

The Atlanta Creative Ball will happen Saturday, October 26th with a raffle that is already over $26,000. http://www.southeastcreativesummit.com/atlanta-creative-ball/


Posted by: walter biscardi on Sep 9, 2013 at 8:34:05 am Southeast Creative Summit, Training

Beyond the Southeast Creative Summit, What to do in Atlanta

Atlanta's not just southern fried food anymore y’all!

The Southeast Creative Summit is happening Oct 25-27 in Atlanta, GA

One of the coolest things about Atlanta is that it’s such an interesting town for all ages and all interests. It’s not just “Tara” and “Gone With the Wind” anymore. From incredible cuisine to amazing theaters to all manner of attractions, there’s something for everyone here.

Ok, first of all, the Sheraton Hotel (our host for the Summit) has a gorgeous New Orleans themed indoor pool area with a retractable roof. Lots of space to lounge about and with the roof, rain won’t interrupt your “pool time.” There’s two full service restaurants and a 24 hour coffee / snack service with a beautiful bar overlooking the pool. For those of you who live in the Atlanta area, the Sheraton is a great “stay-cation” destination too!

Most folks think barbeque, fried chicken and all manner of southern cooking when you say Atlanta. But how about Ethiopian, Indian, Pakistani and all sorts of fusion cuisine? I’m a huge foodie and have experienced some of the best meals of my life in and around Atlanta. Queen of Sheba Ethiopian is a personal favorite. The Vortex (pictured above) in Little Five Points is both a gastronomic and visual delight. “Better Burger Joints” are popping up all over town with their own spins on the classic American fare. Rosebud is a classic from chef Ron Eyester and features my favorite High Road Craft ice cream. Tuk Tuk is a cool Asian Fusion restaurant with the best snow cone dessert I’ve ever had. If you’re a foodie, there is so much to eat and see beyond “southern food.”

For attractions, you start with the largest aquarium in the world right off Centennial Olympic Park, the Georgia Aquarium. It’s not just a big building, it’s unbelievably stunning. Definitely save the underwater tunnel and the “Big Tank” for last. It will take your breath away both from the sheer size and when the whale sharks first swim by. They are amazing. Come out of there, walk about a block and you’re in the World of Coca Cola. Taste flavors from around the world, check out the memorabilia and my favorite part, see the commercials from everywhere. Some very creative stuff being produced in all parts of the globe. For serious thrills, Six Flags over Georgia will be open on the weekend with plenty of roller coasters to get your adrenaline flowing including Goliath. A hidden treasure for you Jim Henson and Muppet fans is the Center for Puppetry Arts which houses some incredible works from both Henson and Children’s Workshop. I could go on but we have more links in the Area Attractions page for you to check out. http://www.southeastcreativesummit.com/atlanta-area-attractions/

If you like live theater and concerts, there’s something going on every weekend in Atlanta. The Fox on Peachtree Street is a classic Baroque theater that hosts both live shows and movies and sometimes has tours on the weekends, well worth it. Dinner theater, comedy standup, traveling Broadway shows, live concerts are available all over the city. Just check out the online ticket sites to see what’s playing that weekend.

So beyond just coming for the Summit and the Atlanta Creative Ball, bring your other half, bring the family and enjoy the City of Atlanta as a mini vacation with something for everyone. We’ll see you there! http://www.southeastcreativesummit.com/

Walter Biscardi, Jr., Co-Founder, Atlanta Cutters


Posted by: walter biscardi on Sep 9, 2013 at 8:27:21 am Southeast Creative Summit, Training

Atlanta Creative Ball Keynote Presenters: Josh and Jason Diamond

Atlanta Creative Ball announces the Keynote Presenters: Filmmakers Josh and Jason Diamond, presented by Blackmagic Design. They'll be chatting about their latest Sesame Street project shot with the BMCC and they'll be joined by Sesame Street editor, Jesse Averna.

October 26th, Atlanta. Raffle already over $20,000 and includes a Blackmagic Cinema Camera among MANY other prizes. Going to be an epic and awesome night!

http://www.atlantacreativeball.com/about/


Posted by: walter biscardi on Aug 20, 2013 at 6:28:14 pm Southeast Creative Summit, Post Production

Meet the Southeast Creative Summit Presenters: Scott Simmons

A continuing series to get to know your Southeast Creative Summit Presenters. In this episode: Scott Simmons!



How did you get started as a freelance editor?

I was an assistant editor after film school back in the early 2000s. The advent of Final Cut Pro and affordable Avid software (as well as DV!) gave me the confidence to try freelancing. I freelanced for 7 or 8 years before going on staff at a Nashville post-production house. I stayed as a staff editor for 6 years before returning to freelancing in April of 2013. The ability to assist for several years meant I was able to meet a lot of people and make a lot of mistakes. I was also fortunate to work with a lot of good editors who were happy to teach. Now days I try to do the same.


Can you tell us about a creative challenge you’ve had in an edit recently? How did you overcome it?

Last year I had a series of 30 second spots that supplied nearly 14 hours of footage. Massive amounts of footage isn’t unusual today but this was an unusually large amount of footage for a short edit. Luckily I had an intern available at the time who was able to do some of the initial logging of the footage but for me a large part of the job was logging. I was diligent in logging the footage and using a combination of subclips, notes and comment in the bin, a star rating system and clip colors to to get through it. The properly logged footage meant it was easy to sort and find footage but as I was cutting alone but, more importantly, when the director and agency was in the edit with me.


As a freelancer, you work on all types of projects. How do stay organized when the needs of each project are so different?

I tend to approach all my jobs the same way: First talk with the director and get an idea of the project and what their vision is as well as what they experienced on the shoot. Next it’s watching the footage, organizing the footage and making notes on the footage; all before starting to cut. At that point it doesn’t matter what type of job it is as you’re approaching them all the same. Of course once you start to really build a cut your mindset will probably be different from a music video to a corporate piece to a documentary. But if the editor is organized within the NLE (and maybe on a notepad as well) and familiar with their footage they can easily move between different type of projects. We’re working outside of Hollywood here so it’s often necessary to be able to cut different types of things.


What’s the best advice you’ve been given during your career?

It’s hard to pin down one specific piece as being the best advice I was given but I think one of the most important was the advice to pick something in the film / video / tv profession and focus on doing it to the absolute best of my ability … and that was editing. In today’s world of multi-hyphenates where you have a single person doing everything from pre-production all the way through post-production the dedicated editor seems quite rare. Even with ultra-cheap gear for both production and post I still believe in the collaborative nature of filmmaking and that extra set of eyes and talents that a dedicated editor can bring to a project is of vital importance.


What can people expect from you at the Southeast Creative Summit?

I hope to stuff a lot of good information into my sessions. I tend to talk fast and jump through a lot of topics so I love for people to ask questions if there’s something they miss or if they would like me clarify or expand upon a topic. I love for attendees to ask questions at any time during a session as questions can often lead into something that I might had not thought about or planned on covering. So please … ask questions! While the Southeast Creative Summit sessions aren’t about learning a particular piece of software, I’m an editor who cuts on all the major NLEs so my sessions will touch on all three of the major NLEs.

Sign up for the Southeast Creative Summit and use the code creativecow2013 for $100 off admission. Early Bird runs through Sept 25th and is just $495 with the code! http://www.southeastcreativesummit.com/registration/


Posted by: walter biscardi on Aug 20, 2013 at 4:46:23 pm Southeast Creative Summit, Post Production

Southeast Creative Summit #PostChat, Wed. Aug 21. 9-10pm EST

I'll be the featured guest on Wednesday night's #PostChat Twitter discussion and we'll be making some special announcements about the Southeast Creative Summit. If you've been thinking about attending the 3 day event Oct. 25-27 in Atlanta, tune in Wednesday night and save!


Posted by: walter biscardi on Aug 19, 2013 at 7:13:20 pm Southeast Creative Summit, Post Production

What you'll learn at the Southeast Creative Summit

The chill is already in the air in Georgia today so that can only mean one thing, we're getting closer to the first ever Southeast Creative Summit here in Atlanta. October 25-27 at the fabulous Sheraton Atlanta hotel. As one of the Co-Founders of the Atlanta Cutters Post Production User Group, I'm one of the organizers of this event. We've got a LOT of workshops happening over the three days covering a wide range of production tasks. Basically we designed a workshop event that we would all love to attend and then priced it reasonably so as many of you as possible could come and enjoy.



Pre-Production & Business:
Budgeting Basics. Former "Good Eats" Producer Dana Popoff and Robbie Carman will cover budgeting and client management
Location Planning. Dana Popoff will cover what you need to know to properly plan for location shoots near and far.
How Do I Build It? Panel discussion with myself and other industry leaders to talk facility and suite planning
Don't Screw Yourself. I will cover the basic questions you need to ask BEFORE you sign a contract for a long term project. (short term too!)
Don't be a D*#k Online. Social Media Maven, Kylee Wall will discuss the growing importance of social media management in your livelihood.

Color Enhancement:
Patrick Inhofer and Robbie Carman will lead a series of workshops including: Refining the Grade. Grade Management. Color Grading Cookbook. Grading RAW and LOG. Color Grading a Series.

Production & 4k:
START with Post So We Don't have to Fix It Later! I'll cover areas that can easily be fixed in Production before they become costly in Post.
Green Screen Basics for Cameras / Advanced Tips and Techniques. Former "Good Eats" DP Marion Laney covers many Green Screen techniques.
Gary Adcock will lead a series of 4k and Production workshops including: High Frame Rate Acquisition & Post. Understanding 4k. Thunderbolt, Changing the Face of Post Production. Capturing the Essential Moment in Time.

Aerial Photography:
Yonder Blue Films is one of the premiere low altitude aerial videographers in the county and they will be leading multiple workshops introducing you to this growing field and sharing some of their techniques to achieve the best results using quad rotor helicopters.

Editorial:
Scott Simmons will be leading multiple workshops on Editorial including: The Music Video workflow. HDSLR Post Production 101. Useful Tools for Editing. Anatomy of an Edit.
Oliver Peters will be leading multiple workshops on Editorial including: Offline-Online for large commercial projects. Indie Feature Film Workflows. Color Correction inside your NLE.
Jesse Averna (Sesame Street / PostChat) will be leading multiple workshops to be announced soon!
Additional workshops to be announced soon!

Sound Design & Music:
Field Sound Done Right. Led by Academy Award Winning sound mixer Ed Novick, this covers techniques to ensure you get the best field recordings.
Sound Designer Michael Cardillo will lead two workshops covering: Sound for Editors. After the Edit, Audio Post.
Composer Chris Rickwood will lead multiple workshops including: Music is Everywhere. Agile Sound Design. Breaking the Music Mold.

VFX & Graphics:
Mary Poplin will lead two workshops covering: Beauty Work Made Easy! Motion Tracking for Editors.
Designer Carey Dissmore will be announcing some additional workshops shortly.

The Tools:
Some of the tools that will be used during the workshops include: Final Cut Pro X, Adobe Premiere Pro, Avid Media Composer, Autodesk Smoke, Avid ProTools, Adobe After Effects, Apple Logic, Adobe Photoshop, Mocha Pro, Davinci Resolve, Adobe SpeedGrade, Blackmagic Cinema Camera, Canon Cameras, DSLRs, Mac and Windows PCs, Remote Controlled Quad Rotor Helicopters, and most of all, your collective minds.

Yeah that's a lot of stuff in just three days, we know. There will be 7 workshop sessions with 8 workshops per session. So a total of 56 workshops sessions over the 3 days. Not to mention the networking / knowledge sharing between peers during the breaks and evening events. It's going to really open your creative mind and be a lot of fun at the same time. Sheraton Atlanta is offering special $139/night rates for Summit attendees too, so bring your significant other or your family and make a little vacation out of it. The hotel has an amazing indoor pool with retractable roof and there's so much to do in Atlanta for the rest of your family.

Early Bird Ticket are only $495 using the code creativecow2013. Yep, that one price for all three days of workshops and the ability to hang out with these presenters in the evening to pick their brains even more. After September 25th the price jumps $200. I've yet to find any workshop or event that comes close to the caliber of presenters for less than $800. Most run $1200+ http://www.southeastcreativesummit.com/registration/



On Saturday evening, October 26th we will be hosting the first ever Atlanta Creative Ball. Think Media Motion Ball, only in Atlanta. Raffle has already eclipsed $20,000 and includes a Blackmagic Cinema Camera. Our Special Guests for the evening will be Ron and Kathlyn Lindeboom, Founders of this very CreativeCow.net. We'll even have Carey Dissmore helping with the MC duties! Tickets are $40 if you're attending the Summit and $85 if you just want to attend the ball. Raffle will run in the same "media motion ball" tradition where you will get to select your own prize if your name is called. http://www.atlantacreativeball.com/

Yes, the Cow is one of our Media Partners helping us to spread the word and for that we say Moooooooooooooo. As a Non-Profit organization, the Atlanta Cutters appreciates all the help and support. Hope to see you all there!


Posted by: walter biscardi on Aug 15, 2013 at 7:53:20 pmComments (5) Southeast Creative Summit, Training

Meet the Southeast Creative Summit Presenters: Yonder Blue Films

A continuing series to get to know your Southeast Creative Summit Presenters. In this episode: Yonder Blue Films!



How did you get into aerial photography and cinematography?

We were both working as producers and editors on a show that aired on NBC sports. During its ninth and final season, we decided it was time to get out of the office more. We then launched a production company with low-altitude aerial cinematography as our specialty. That was about a year and a half ago. Recently we’ve shot for Nat Geo, USA Network, and Cartoon Network. It’s been a ton of work, but it is a fun way to film unique footage.



How do the principles of cinematography differ (or not) when you’re flying in the air?

There are a lot of similarities. Light and camera movement are the two most important principles. We’ll talk more about that at the summit. We mostly shoot with wide lenses, but with recent advances in technology, telephoto lenses will be an option.



Is aerial cinematography something a production company can add to their arsenal?

It is certainly possible, but it is far more difficult than it seems at first glance. It’s far more expensive too. It also requires a major time commitment, even if you have a background in RC aircraft. There are companies that are producing rigs that allow you to fly a GoPro a bit easier, but these rigs can make things deceptively easy. All that being said, if you’re interested in adding this to your production arsenal, we say, “Go for it!” We’ve helped many production companies get started.



What’s the best advice you’ve been given during your career?

There are old pilots and bold pilots, but there are no old and bold pilots.



What can people expect from you at the Southeast Creative Summit?

We’ll discuss the basics of RC technology for aerial video. Since this is a less common way to film, we will educate attendees on how best to incorporate this camera platform into their productions. We’ll share a few tricks of the trade too. Hopefully we will have enough room to do a short flight demo as well. We’re looking forward to it!

Aerial Demo 1: https://vimeo.com/49484105
Aerial Demo 2: https://vimeo.com/69855333

Learn more about the Southeast Creative Summit, October 25-27 in Atlanta, and save $100 off admission with the discount code: creativecow2013
http://www.southeastcreativesummit.com/



Posted by: walter biscardi on Aug 14, 2013 at 4:51:48 pm Southeast Creative Summit, Aerial Photography

Meet the Southeast Creative Summit Presenters: Gary Adcock

A continuing series to get to know your Southeast Creative Summit Presenters. In this episode: Gary Adcock!




How did you get into video production?

I was a still shooter and a new neighbor moved in across the hall, one day I heard him digging around in his van looking for some tape. I grabbed a role of gaffer tape and walked over to introduce myself. He looked at the tape, looked at me, looked back down at the tape and said “video or film” and I replied “Still”. He stuck out his hand and we became friends. About 2 weeks later, he pounded on my door at 7am saying he was in a jam and needed a body, if I could assist. Later than morning I was pushing a cameras dolly around and brushing the lint of the coat of the legendary Bill Kurtis on the first stand-up shoot for the A&E cable show “American Justice”. Yeah, I was hooked.



Tell us about an interesting 4K project you worked on recently.

I have done a couple, but I had a great deal of fun on a test shoot to deliver 4K 60p demonstration footage for IBC 2012. I got the job to go shoot pretty pictures, I chose the Green City Market in Chicago, considered one of the finest Organic Farmers Markets in the US and my personal favorite. I talked to the farmers I know and everyone was really friendly an helpful. It was me, a camera assistant and my wife as PA. so it was definitely A Run& Gun scenario. We shot Sony F65 with Cooke Panchro lenses, gearhead, sticks and a VCLX battery. The location kit was over 100Lb’s, but the best shot of the day was a little girl buying bread, I just grabbed it at the end of our shoot as she walked up and paid for this muffin. I got that shot and said we were done.



What’s one basic principle of video production that’s often forgotten in the face of new technologies in higher resolution and frame rates?

Composition, I am so tired of filmmakers saying “I’ll crop it later”. Shoot it right the first time and there is no need to crop it later.



What’s the best advice you’ve been given during your career?

Never burn a bridge, no matter how much you want to.



What can people expect from you at the Southeast Creative Summit?

One of the best learning experiences of your life, it’s the best of the best.


Learn more about the Southeast Creative Summit, October 25-27 in Atlanta, and save $100 off admission with the discount code: creativecow2013
http://www.southeastcreativesummit.com/



Posted by: walter biscardi on Aug 14, 2013 at 4:48:14 pm Southeast Creative Summit, 4k

Meet the Southeast Creative Summit Presenters: Mary Poplin

A continuing series to get to know your Southeast Creative Summit Presenters. In this episode: Mary Poplin!



Why did you choose visual effects and motion graphics as your career path?

When I was a little girl, I used to dream of working at Disney as a 2D animator. However, by the time I got to college, not only was that style of animation going away, but also I found out that I did not eat, breathe, and sleep onion skinning the way you really need to in order to be an animator. So that left me with still loving movies and having a strong foundation in the arts and painting. I earned my degree in Illustration with top honors from the Savannah College of Art & Design and came out to the West Coast to seek my fortune, and I found work immediately with Paramount’s “Barnyard: The Original Party Animals.” For a first gig, it was a pretty good one, and for nearly a decade I have been creating matte paintings and roto-paint work for all kinds of companies, including the late Cafe FX, Threshold, Go-For-Launch Productions, Stereo D, and all sorts of freelance work.



As an editor, why should I add visual effects or motion graphics to my arsenal?

In my personal opinion, you should add visual effects and motion graphics to your arsenal because you must evolve or go extinct. It is a luxury in this market to not have to learn. If you are not able to do the small paint and screen insert fixes your clients need, or the simple titles and mograph work that most new designers out of school are capable of, you run the risk of being replaced by younger, hungrier, faster models. I have always learned the newest programs quickly, and it has helped me stay ahead of the game. In the game of Post-Production, you adapt or you slowly watch your work dry up.



Tell us about a creative challenge you had and solved by using planar tracking?

The best solve I used mocha Pro’s planar tracker on was back when it was still called Mokey, Motor, Monet, and Mocha. I was using Mokey to remove Bruce Lee and the 6 guys he was fighting from a shot in Enter the Dragon, but the challenge was that the shot was in the basement, very grainy, and I had to keep the shadows and caustics reflected from a pool on the walls. Also, there were parts where most of the background was obscured by fighting at points and there was a lot of motion blur. Mokey’s paint work got me 80% there, and the rest of the shot I fixed with hand painting. I finished the shot in a day, which I think deserves some sort of VFX Medal of Honor. The planar tracker even helped me match some of the motion of the water caustics.



What’s the best advice you’ve been given during your career?

The best advice I have ever received is to stay hungry, but to learn how to balance your work and your life. Work is literally the least important thing in your life, it is a means to an end and a living. You can be passionate about it, but do not be so passionate that you forget or lose sight of what is really important, like family, love, self improvement, and helping others. I think that’s one of the reasons I like working for Imagineer Systems so much, I get to show artists how to get their work done faster so they can go home on time and have a life.



What can people expect from you at the Southeast Creative Summit?

People can expect a enthusiastic and hopefully fun workshop about how to work faster and cleaner, and they should expect to be able to ask me anything about my work and get a candid answer. I am very excited to meet all of you, and in some cases, to see some friends smiling faces again. I am a Georgia girl at heart, and it will be good to be home and help local artists kick some butt with their work.

Learn more about Mary at:

http://marypoplin.com/

Learn more about the Southeast Creative Summit, October 25-27 in Atlanta, and save $100 off admission with the discount code: creativecow2013
http://www.southeastcreativesummit.com/


Posted by: walter biscardi on Aug 14, 2013 at 4:43:55 pm Motion Graphics, Southeast Creative Summit



Professional Video Editor, Producer, Creative Director, Director since 1990.

Credits include multiple Emmys, Tellys, Aurora and CableAce Awards.

Creative Director for Georgia-Pacific and GP Studios, Atlanta. Former Owner / Operator of Biscardi Creative Media. The show you knew us best for was "Good Eats" on the Food Network. I developed the HD Post workflow and we also created all the animations for the series.

Favorite pastime is cooking with pizza on the grill one of my specialties. Each Christmas Eve we serve the Feast of the Seven Fishes, a traditional Italian seafood meal with approx. 30 items on the menu.

If I wasn't in video production I would either own a restaurant or a movie theater.

 




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