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Finallyfast.com, dumb ad of the week

Ok, my dumb advertisement of the week.  I'm seeing an ad for FinallyFast.com show up again and again on cable channels.  They promise to get your computer running fast again by removing spyware and all those nasty little things that can slow down a computer on the internet.

A disclaimer on screen points out this only works on PC Computers.  (this is funny too, but more on that in a moment).  So why is this ad so dumb?  They prominently feature an iMac an an iBook.  Yes, an iBook.   In fact, the computer shown more than any other is the iMac.   

These Macs are not the newer Intel versions so you could make the argument, "Well you can run Windows on those machines." Nope, these are classic PowerPC computers that are relegated to the Mac OS only.  Sorry, this is just a dumb, bonehead, lazy move by the production company and the client to show two computers that can't even be used by the product that is being advertised.

Now about that "only works on PC Computers" comment.....  PC stands for Personal Computer.  Personal Computers run Mac OS, Windows, Linux and even UNIX operating systems.  What they should have said on the ad was "only works on Windows operating systems."  But that would definitely be asking too much of a company that features Apple computers for a Windows based product.

Just my two cents. 



Posted by: walter biscardi on Jul 11, 2008 at 6:53:08 pmComments (6) business, commercials



Professional Video Editor, Producer, Creative Director, Director since 1990.

Credits include multiple Emmys, Tellys, Aurora and CableAce Awards.

Creative Director for Georgia-Pacific and GP Studios, Atlanta. Former Owner / Operator of Biscardi Creative Media. The show you knew us best for was "Good Eats" on the Food Network. I developed the HD Post workflow and we also created all the animations for the series.

Favorite pastime is cooking with pizza on the grill one of my specialties. Each Christmas Eve we serve the Feast of the Seven Fishes, a traditional Italian seafood meal with approx. 30 items on the menu.

If I wasn't in video production I would either own a restaurant or a movie theater.

 




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