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Apple's new One-on-One training policy. Nice way to treat long-time customers

COW Blogs : walter biscardi's Blog : Apple's new One-on-One training policy. Nice way to treat long-time customers
So I was at an Apple Business Networking event last week here in Atlanta and I asked my business rep about signing up for some One-on-One training for iWeb. It's a simple enough program but there are some aspects of it and re-working my website that would be better if I worked with a trainer one-on-one at the store. He told me I can't sign up for one-on-one unless I purchase a computer. It's Apple's new policy that people cannot simply sign up for one-on-one training anymore unless you purchase a product.

Ok, so I have 4 Mac desktops, 4 iMacs, 1 MacBook Pro, 1 Mini an iPhone, 2 iPods and 3 full copies of Final Cut Studio, iWorks and iLife. And that's just what I currently have. All told we've been through about 20 or 30 Macs since 1998 with my two companies. But I'm not permitted to purchase one-on-one training because my last purchase was about 3 months ago?

You would think that in this economy we'd be looking for ways to add revenue stream, not remove it. Nice way to treat a long term customer.


Posted by: walter biscardi on Jul 4, 2009 at 12:05:48 pmComments (1) apple, final cut studio, training

Comments

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by Tom Daigon
So...what model did you buy? ;-)


Professional Video Editor, Producer, Creative Director, Director since 1990.

Credits include multiple Emmys, Tellys, Aurora and CableAce Awards.

Creative Director for Georgia-Pacific and GP Studios, Atlanta. Former Owner / Operator of Biscardi Creative Media. The show you knew us best for was "Good Eats" on the Food Network. I developed the HD Post workflow and we also created all the animations for the series.

Favorite pastime is cooking with pizza on the grill one of my specialties. Each Christmas Eve we serve the Feast of the Seven Fishes, a traditional Italian seafood meal with approx. 30 items on the menu.

If I wasn't in video production I would either own a restaurant or a movie theater.

 




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